FemkeIB

This is a summary for the course Economics for International Business at the University of Groningen. The document contains thorough summaries for chapters 1to 13 of the book Principles of Microeconomics, third european edition by M. McDowell, R. Thom, I....

Rijksuniversiteit Groningen / International Business / Economics for IB Principles of Microeconomics

This is a summary for the course International Marketing for International Business at the University of Groningen. The document contains thorough summaries for chapters 8 to 16 of the book Principles of Marketing, seventh edition by Philip Kotler and Gar...

Rijksuniversiteit Groningen / International Business / International Marketing for IB Principles Of Marketing