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In winkelwagenHoe does the cognitive school see strategy formation?
What is cognition?
The conscious intellectual mental process that helps us to form decisions.
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What does the cognitive school helps to understand?
how strategists make decisions, so it informs strategy making instead of making the strategy.
In strategy, the cognitive turn studies the mind of the strategists, so the analysis will be much more on the individual level.
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The cognitive school is broader than and focus is on?
Broader than management
Focus on cognition in decision-making
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The foundation of the cognitive school lies within?
Psychology.
It opens the black box, which interferes between input and strategy. What drives people to act in a certain way?
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What are the 2 wings of the school?
1. The positivistic/objective wing: treats the processing and structuring of knowledge as an effort to produce some kind of objective vision of the world. It believes that cognition is a re-creation of the world, but it is being distorted by filters before being decoded.
2. The subjective wing: sees strategy as an interpretation of the world that only exists in perception. It beliefs that cognition creates the world.
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Herbert Simon and Tversky & Kahneman support the objective wing. What do they say?
Herbert Simon: the world is large and complex and human brains have limited cognitive processing capabilities.
- Humans are not rational but we pretend to be.
Tversky & Kahneman: we can explain why humans are not rational by focussing on judgement bias.
- Prospect theory.
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What is the prospect theory of Tversky & Kahneman?
A critic of expected utility theory, considering that individuals are not rational beings.
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Oefenvragen makenOrganization and Environment - Chapter 6: Cognitive School
Radboud Universiteit Nijmegen
37 oefenvragen
Nederlands
04-06-2024
Universiteit / Radboud Universiteit Nijmegen / Business Administration
Hoe does the cognitive school see strategy formation?
As a mental processWhat is cognition?
The conscious intellectual mental process that helps us to form decisions.What does the cognitive school helps to understand?
how strategists make decisions, so it informs strategy making instead of making the strategy.The cognitive school is broader than and focus is on?
Broader than managementThe foundation of the cognitive school lies within?
Psychology.What are the 2 wings of the school?
1. The positivistic/objective wing: treats the processing and structuring of knowledge as an effort to produce some kind of objective vision of the world. It believes that cognition is a re-creation of the world, but it is being distorted by filters before being decoded.Herbert Simon and Tversky & Kahneman support the objective wing. What do they say?
Herbert Simon: the world is large and complex and human brains have limited cognitive processing capabilities.What is the prospect theory of Tversky & Kahneman?
A critic of expected utility theory, considering that individuals are not rational beings.The subjective wing supports what?
What does the objectivist wing find important?
Duhaime & Schwenk probed into how these distortions can affect decisions. What were the 4 outcomes?
What can be a solution to biases?
What are the process steps in the parallel proces model of strategic decision-making?
What is an essential prerequisite for strategic cognition?
According to Herbert Simon humans are NOT rational but pretend to be rational. Why is due to him strategy-making a concept attainment?
The subjective wing views strategy as interpretation, based on cognition as construction. It is an interpretative/constructionist view that beliefs what?
Bateson comes up with the psychological frame for the subjective wing. What is the function?
Framing is created through collective actions, socialization and institutions. What are the properties of the frames?
What are the 3 competing conceptions of the environment due to Smircich & Stubbart?
What are premises of the cognitive school?
What is the contribution of the cognitive school?
What is criticism/limitation on the cognitive school?
What is the prospect theory?
What are examples of biases?
What is frame analysis?
What is the framing effect?
What is schema and framing?
What are assumptions of the cognitive school?
Who is the central actor?
How is the strategy formed?
What is most important?
How is the environment viewed?
Complex or simple strategies?
Loose collection of components or tightly integrated?
Unique or generic strategies?
How does the organization change?
Fits best with which organization?
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