Hieronder worden samenvattingen, aantekeningen en oefententamens weergegeven voor het vak Developing for Markets aan de opleiding Strategic Innovation Management te Rijksuniversiteit Groningen.
This summary includes all mandatory articles for the course Developing for Markets. The following articles are included: 1.1. A multi-dimensional framework of organizational innovation: a systematic review of the literature Crossan & Apaydin 2010 1.2. Th...
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Organizing for marketing excellence' by Moorman & Day (2016) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Customer-oriented organizations: a framework for innovation' by Mukerjee (2013) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Networks for the commercialization of innovations: a review of how divergent network actors contribute' by Aarikka-Stenroos, Sandberg & Lehtimäki (2014) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'When and with whom to cooperate? Investigating effects of cooperation stage and type on innovation capabilities and success' by Weber & Heidenreich (2017)
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article - 'Improving marketings contribution to new product development' by Drechsler, Natter & Leeflang (2012) Course: Developing for Markets
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Document uploadenSummary of the article 'How ideation portfolio management influences front-end success' by Kock, Heising & Gemünden (2014) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Ambidextrous idea generation antecedents and outcomes' by Gurtner & Reinhardt (2016) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'New product creativity antecedents and consequences: evidence from South Korea, Japan, and China' by Nakata, Rubera, Im, Pae, Lee, Onzo & Park (2017) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'The impact of customer involvement on new product development: contingent and substitutive effects' by Cui & Wu (2016) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'The elements of value: measuring and delivering what consumers really want' by Almquist, Senior & Bloch (2016)
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Toward further understanding the market-sensing capability value creation relationship' by Bharadway & Dong (2014) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Innovations doomed to fail? Investigating strategies to overcome passive innovation resistance' by Heidenreich & Kraemer (2015) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Eager sellers and stony buyers: understanding the psychology of new-product adoption' by Gourville (2006) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'Responsive and proactive market orientation and new-product success' by Narver, Slater & MacLachlan (2004) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'The effectiveness of customer participation in new product development: a meta-analysis' by Chang & Taylor (2016) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'The value of customer cocreated knowledge during the innovation process' by Mahr, Lievens & Blazevic (2013) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'An anthropologist walks into a bar' by Madsbjerg & Rasmussen (2014) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article 'The value of crowdsourcing: can users really compete with professionals in generating new product ideas?' by Poetz & Schreier (2012) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for MarketsSummary of the article - 'Self-reflection and articulated consumer preferences' by Hauser, Dong & Ding (2013) Course: Developing for Markets
Rijksuniversiteit Groningen / Strategic Innovation Management / Developing for Markets